In 2020, Pizza Village, adapting to the contingencies of the historical moment, gave voice to innovative storytelling, an unprecedented format conceived for a Milanese edition, which in 2021 evolved into a tour and in 2023 grew further, enriching itself with other stages and new content.

The Neapolitan tradition started from Naples to bring all its taste and all its passion directly to the homes of Italians. Palermo, Padua, Bologna, Turin and Bari, these are the cities where the Master Pizza Chefs have exclusively proposed for Coca-Cola PizzaVillage, new recipes designed for the occasion.